Cold brew coffee has been around for years, but it appears that its finally starting to break into the mainstream. No longer purely a staple of coffee shops, cold brew is currently popping up on restaurant menus across the country. Now could be the time for your restaurant to give it a shot as well.
When it comes to promoting your new cold brew coffee, we’ve got you covered with CoGoBuzz – our state-of-the-art digital marketing service.
Featuring advanced WiFi, SMS, and Email solutions, CoGoBuzz connects you straight to your customers’ mobile devices. Through a one-time login via your in-store HotSpot, customers are taken to an interactive landing page. There, they’ll check out your brand new cold brew coffee, menus, specials, and much more! With our SMS solution, you can send automated texts promoting your new coffee selections as soon as they’re available. Take advantage of a fully digital loyalty program, more repeat customers, and even automatic Facebook followers!
Want to learn more about how cold brew coffee’s popularity is skyrocketing? Head to Forbes at the link below!
Here’s a few highlights from the article.
- Cold brew sales hit $38.1 million in 2017. That’s 370% up from $8.1 million in 2015 (according to Statista).
- According to Allen Leibowitz, a Momentum Coffee partner, “quality coffee has gone mass market.”
- New tech developments, such as nitrogen infusion, make cold brew more appealing to other demographics (Leibowitz).
Check out the rest of our website to learn more about CoGoBuzz.