Media Room

Born2Invest: “5 effective ideas to promote your restaurant that won’t break the bank”

Born2Invest: “5 effective ideas to promote your restaurant that won’t break the bank”

Marketing your restaurant can wind up being incredibly expensive. If you know what you’re doing however, you don’t have to overspend. At the link below, check how promote your restaurant without breaking the bank, courtesy of Born2Invest. 5 effective ideas to promote your restaurant that won’t break the bank For your viewing pleasure, here’s allRead more about Born2Invest: “5 effective ideas to promote your restaurant that won’t break the bank”[…]

Foodable: “4 Ways Customers Will Expect More Moving into 2018”

Foodable: “4 Ways Customers Will Expect More Moving into 2018”

Each passing year, customers expect more and more from their favorite restaurants. Want to stay ahead of their expectations in 2018? Head to the link below, and read up on 4 ways that customers will be expecting more in the new year, courtesy of Foodable. 4 Ways Customers Will Expect More Moving into 2018 ToRead more about Foodable: “4 Ways Customers Will Expect More Moving into 2018”[…]

Building a Culture of Loyalty in Your Restaurant

Building a Culture of Loyalty in Your Restaurant

The most successful restaurants are those that create a consistent stream of repeat customers. According to a survey conducted by the National Restaurant Association, repeat customers make up 71% of sales at quick service restaurants, 68% of sales at fast-casual restaurants, 64 percent at casual-dining restaurants, 63% at family-dining eateries, and 51% at fine-dining restaurants.Read more about Building a Culture of Loyalty in Your Restaurant[…]

QSR Magazine: “6 Ways to Cut Costs in Your Restaurant”

QSR Magazine: “6 Ways to Cut Costs in Your Restaurant”

When dealing with such slim profit margins, restaurant owners always need to be mindful of where-and-how that they can cut costs. Need some help saving money in your restaurant? Try checking out this useful article from QSR Magazine at the link below. 6 Ways to Cut Costs in Your Restaurant To recap, here’s all 6Read more about QSR Magazine: “6 Ways to Cut Costs in Your Restaurant”[…]

SmartBrief: “Restaurant tech evolution: Personalizing access and experience”

SmartBrief: “Restaurant tech evolution: Personalizing access and experience”

The evolution of tech has transformed how the restaurant industry works. Customers don’t just want their favorite restaurants to keep up with technology. They expect it. Head over to SmartBrief at the link below to read up on how technology has changed across the industry, and how it can be used to refine the customerRead more about SmartBrief: “Restaurant tech evolution: Personalizing access and experience”[…]

Foodable: “The Internal Benefits of Good Branding”

Foodable: “The Internal Benefits of Good Branding”

Having a great brand doesn’t just benefit your marketing efforts. A well-crafted, cohesive brand can have many internal benefits for your staff. Want to learn about all the internal benefits of good branding? You’re in luck. Foodable has a great article on the subject. You can read the full thing at the link below. TheRead more about Foodable: “The Internal Benefits of Good Branding”[…]

PMQ Pizza Magazine: “Food Experiences Are Big Seller this Holiday”

PMQ Pizza Magazine: “Food Experiences Are Big Seller this Holiday”

Dining isn’t just a transaction to purchase food. Dining is an experience. Between gift cards, holiday packages, and more, many restaurants are capitalizing on the value consumers place upon experiences. At the link below, head on over to PMQ Pizza Magazine for an excellent article discussing the role experiences play in consumer spending. In it,Read more about PMQ Pizza Magazine: “Food Experiences Are Big Seller this Holiday”[…]

3 Ways To Save Money On Marketing Your Restaurant

3 Ways To Save Money On Marketing Your Restaurant

If you’re working in the food service industry, then you’re probably very aware that every dollar counts. According to Chron, full-service restaurants spent roughly 32% per dollar on food and beverage costs, 33% go towards salaries and wages for employees, and between 5% and 6% are spent on restaurant occupancy costs. By my estimate, thatRead more about 3 Ways To Save Money On Marketing Your Restaurant[…]

QSR Magazine: “3 Ethnic Cuisines Perfect for the Snacking Craze”

QSR Magazine: “3 Ethnic Cuisines Perfect for the Snacking Craze”

Snacking is as big as ever. And thanks to consumers’ seemingly constant desire to seek out new varieties of snack cuisine, it’s up to the food service industry to provide an answer. If you run a restaurant, and are looking to add a little ethnic flair to your menu, then this article from QSR MagazineRead more about QSR Magazine: “3 Ethnic Cuisines Perfect for the Snacking Craze”[…]