Your brand defines every aspect of your business. They say never to judge a book by its cover, but that doesn’t mean people won’t do it. It’s the same with your restaurant. Connecting with customers means that you need to get in touch with your brand values.
Hit the link below to read up on how to convey your brand values more effectively to your guests, courtesy of Foodable!
Foodable separates brand values into two categories.
1. Character Traits – “Who you are”
2. Personality Traits – “How you act”
The article then expounds upon these three points.
- Values Direct your Team
- Values Influence your Communication
- Identifying your Brand Values
Brand Building with CoGoBox
With CoGoBox, we’ll digitize your brand, utilizing your in-store WiFi to create loyalty. We build your social media, and create fully realized customer profiles – allowing you to discover your customers. We’ll get you in touch with your brand values, setting you up for ensured success. Check out the rest of our website to learn more!