Limited time offers motivate us to act. Even if it’s a purchase we normally wouldn’t make, when something is only available for a limited period, there’s a sense of urgency that you just can’t shake.

Want to start promoting limited time offers for your business? Get started with CoGoBuzz. Our state-of-the-art marketing service leverages WiFi, SMS, and Email solutions to promote your business both in-store and out. CoGoBuzz sets you up with a fully digital, mobile-based loyalty program, letting you intuitively send limited time offers, automated messages, and more directly to mobile devices. On top of that, our service builds your email list automatically, giving you even more customers to promote to.

For a deep dive into using limited time offers, check out this awesome rundown from HubSpot at the link below.

How to Use Limited Time Offers to Drive Sales

Here’s a quick recap of the article’s main points.

  • HubSpot kicks of the article by reviewing the phenomenon of loss aversion, and talking about how that’s essentially what occurs inside our brains when we are presented with a limited time offer.
  • The article lists a few examples of limited time offers from popular brands. One ad highlights that Pumpkin Spiced Lattes have returned to Dunkin’ Donuts for the season. A Target ad offers a $10 gift card for pre-ordering a video game before a certain date.
  • The article wraps up by give some advice on wording. HubSpot recommends adding some urgency to your offers’ wording, but not to get overly aggressive.

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