Last week, we covered a set of best practices for more effective mobile marketing. In our article, we cited research from HubSpot finding that mobile-friendly email is the second most-used tactic for email marketers trying to improve performance.
Mobile email isn’t something you want to ignore.
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Today, we’re sharing an article from HubSpot featuring 20 key mobile email marketing statistics. Check it out at the link below.
For your viewing convenience, here’s a few of our favorite statistics from the article.
- 60% of email opens are from mobile devices. (Aedestra, 2019)
- 35% of business professionals check email on a mobile device. (Convince & Convert, 2018)
- Launching a mobile-responsive email design can increase unique mobile clicks by 15%. (MailChimp, 2019)
- 9.3% of email clicks come from tablets, rather than smartphones or computers. (MailChimp, 2019)