In the world of marketing, branding is everything. How your brand is perceived can impact whether your business lives or dies. It’s serious stuff. That’s why your brand needs to be taken care of. And you actively need to invest in making sure it’s as strong as possible.

With CoGoBuzz, our state-of-the-art marketing service, we’ll help build and refine your brand at the digital level. With our advanced WiFi, SMS, and Email solutions, our service creates a digital footprint for your brand – both in-store and out. CoGoBuzz comes loaded with a whole line of awesome features designed to more effectively engage your audience. Take advantage of a digital text-based loyalty program, full profiles for every customer that connects to your WiFi, and so much more!

Today, we’re also sharing an article from Entrepreneur covering five different ways to improve your brand. Check it out at the link below.

5 Tips and Tricks to Improve Your Brand Strength and Equity

For your viewing convenience, here’s a recap of the article.

  1. Get to know your brand and your audience
  2. Create a set of brand identity guidelines
  3. Don’t forget to craft your brand voice
  4. Update existing branded elements if needed
  5. Apply brand identity guidelines consistently

Click here to learn more about CoGoBuzz!