by Admin | Nov 19, 2020 | Marketing Tips
Heading into the heart of the holiday season, you can be sure customers everywhere will be watching their inboxes for festive promotions and deals. (I know I am!) As your holiday marketing efforts continue, don’t overlook the value email can bring to your efforts....
by Admin | Nov 12, 2020 | Marketing Tips
If you’re marketing a business, you’re probably investing in a variety of marketing channels. Staples like email, direct mail, social media. Mediums proven time and time again to be effective for promoting your business. But smart businesses are always looking for new...
by Admin | Nov 5, 2020 | Marketing Tips
If you’re in the small business world, your brand identity might not be your biggest priority. You’ve got bigger fish to fry. Like customer service, managing operations, and – of extreme relevance during a pandemic – staying profitable. But branding does matter. It...
by Admin | Nov 5, 2020 | Marketing Tips
Video is storming the world of marketing. Wyzowl’s latest report on the state of video marketing found that 85% of businesses are using video as a marketing tool. On top of that, 92% of marketers said that it’s an important part of their marketing strategy. With...
by Admin | Oct 29, 2020 | Marketing Tips
The holiday season of 2020 is finally upon us. As we head into November, your marketing plans for the holidays are surely kicking into gear. But like just about everything else we’ve been doing in our lives since March, those plans are probably looking a little bit...
by Admin | Oct 29, 2020 | Marketing Tips
In my experience, understanding psychology is one of the most important things marketers can do to help plan effective campaigns. If you want to sell a product, you need to wrap your head around why a consumer would actively make the choice to purchase. Psychological...