by Admin | Dec 14, 2017 | Marketing Tips
In marketing, excitement takes many forms. Buildup. Promotion. Hype. They’re present in all industries. People love buying into hype. There’s a deep psychological need inside of us that drives us to look towards what’s next. There’s so many things that you can do to...
by Admin | Dec 14, 2017 | Marketing Tips, Restaurant/Cafe/Bar
You run a restaurant. You don’t want to have to worry about whether your computer is working or not. You have far more pressing issues – like whether the food is good, or if you have a full staff for the night. Worrying about the technology in your restaurant...
by Admin | Dec 13, 2017 | Marketing Tips
When it comes to getting in touch with how your customers feel, social media is one of the best channels to take advantage of. In fact, for many companies out there, it’s pretty much essential. At the link below, head over to HubSpot for an extensive article...
by Admin | Dec 12, 2017 | Marketing Tips, Restaurant/Cafe/Bar
Having a great brand doesn’t just benefit your marketing efforts. A well-crafted, cohesive brand can have many internal benefits for your staff. Want to learn about all the internal benefits of good branding? You’re in luck. Foodable has a great article on...
by Admin | Dec 7, 2017 | Marketing Tips, Restaurant/Cafe/Bar
Over the years, I’ve joined a decent number of loyalty programs for a varying number of reasons. Whether I signed up at the cash register so that I could save a buck on whatever I was buying, or I legitimately wanted to connect with the brand because I was actually a...
by Admin | Dec 7, 2017 | Marketing Tips, Restaurant/Cafe/Bar
If you’re working in the food service industry, then you’re probably very aware that every dollar counts. According to Chron, full-service restaurants spent roughly 32% per dollar on food and beverage costs, 33% go towards salaries and wages for employees, and between...