The power of simplicity is often understated. When you’re running a business, you don’t always have the privilege of viewing things through the eyes of the customer. Your business is your life. It’s your hard work. You’ve put everything into it. You, and everyone else...
Limited time offers motivate us to act. Even if it’s a purchase we normally wouldn’t make, when something is only available for a limited period, there’s a sense of urgency that you just can’t shake. Want to start promoting limited time offers for your business? Get...
I can’t quite recall exactly when it happened. But I’ll always remember the moment I noticed that nearly every post I was seeing on my Facebook feed was a video. At some point, as the years went by, social media changed. It stopped being just about text and pictures....
Gift cards are great for everyone. They’re easy gifts to give, awesome to receive, and even better to sell. They’re enormously popular for restaurants, and they offer a wide range of benefits that help support business and brand. From encouraging repeat customers to...
Does your restaurant experiment with deals? Promoting all of your restaurant’s deals is easy with CoGoBuzz, our state-of-the-art marketing service. CoGoBuzz gets the word out on all of your promotions – both digitally and instantly. Powered via advanced WiFi, SMS, and...
Marketing your restaurant to each generation often requires a specific approach. Last week, we took a look at Traditionalists, Baby Boomers, and Gen X. (If you’re interested in marketing to those generations, make sure to check Part 1 out here.) This week we’ll be...
In 2019, mobile marketing isn’t optional. It’s pretty much mandatory. Whether you’re just optimizing your website for mobile platforms or setting up a months-long mobile engagement campaign, you’re going to run into mobile marketing one way or another in the modern...
Spring is finally here. Is your restaurant prepared? Start digitally promoting your restaurant’s spring specials with CoGoBuzz! Leveraging advanced WiFi, SMS, and Email solutions, we’ll deliver your menu, specials, and more straight to mobile devices. We’ll even...
Email’s been around a long time. In the world of digital marketing, it’s basically been around for an eternity. At the same time, it’s as relevant as it's ever been. According to WBR Research, 81% of retail professionals say that email marketing drives customer...
Every generation has different tastes. Depending on the target market of your restaurant, along with your local demographics, your clientele can vary wildly. You may market yourself to one generation or all of them. Here’s a list of restaurant marketing tips for...
Think email marketing is outdated? Think again. Fire up your email marketing with CoGoBuzz, our state-of-the-art digital marketing service. Setting the industry standard for empowering your business’s CRM and Email Marketing accounts, CoGoBuzz leverages your...
Your company culture is at the heart of your brand’s personality. While your company culture isn’t necessarily the same as your brand personality, the two work best when intertwined. When your culture is a reflection of your brand, and vice versa, you are effectively...
Think your restaurant can pull in some extra revenue? Why not look at some other ways to make money? Expanding your restaurant business is always an idea worth exploring. Many restaurants pump out all sorts of different products to try and sell to their guests. And...
Has your business been keeping up with the digital trends? CoGoBuzz, our powerful marketing service, comes packed with everything you’ll need to ensure your business stays on top of all the digital trends for 2019 and beyond. Leveraging state-of-the-art WiFi, SMS, and...
The benefits of embracing proper relationship marketing are both numerous and extremely useful. Relationship marketing works to retain and engage customers on a consistent basis, Need a more precise definition? Courtesy of BusinessDictionary, relationship marketing is...
As the snow melts away, and things start to get a little warmer again, you have yet a new reason to lure people into your restaurant. Yes, spring is here. And it’s a great time for your restaurant to try some new marketing tricks. Seasonal marketing is one of the best...
Does your digital marketing strategy need a little improvement? Start sprucing it up with CoGoBuzz, our state-of-the-art digital marketing service. Leveraging advanced WiFi, SMS, and Email solutions, our service covers the whole nine yards. We’ll promote your business...
Is your restaurant close to an area that receives a large amount of tourism? If so, you’re definitely going to want to take advantage of that market. Here’s what you can do to start attracting more tourists to your restaurant. Embrace TripAdvisor Attracting more...