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7 Benefits of Understanding Your Customers

7 Benefits of Understanding Your Customers

There are two kinds of businesses out there: The ones that get their customers and the ones that don’t. As a consumer, there’s nothing worse than dealing with a company that doesn’t quite have a grasp on the customer’s experience. The entire existence of a business is...

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How Social Media Can Build Brand Loyalty

How Social Media Can Build Brand Loyalty

Social media is a powerful tool. Using it effectively can reap great rewards for your brand. Even if your business has an impressive follower base, there’s still work to be done. Turning those followers into brand loyalists requires persistence, patience, and...

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