Vegan food just might be poised to become the next top trend in restaurants. Conducted by the Kimpton Hotels and Restaurants group, the annual “Culinary & Cocktails Trend Forecast” made a boldly fascinating prediction in regard to the surging popularity of vegan...
Even during the slower periods of the week, there's always something that your restaurant can do to bring in some extra business. With CoGoBuzz, our state-of-the-art marketing service, we'll attract customers to your restaurant digitally. We'll promote your workweek...
Getting customers to order one or two extra drinks can be as simple as learning a few simple tricks. With CoGoBuzz, we'll get your customers thinking about their next drink before your bartender even has a chance to pull the moves. It’s all thanks to the power of...
The Business Journals refers to passionate loyalists and repeat buyers as the "Holy Grail" of customers – highlighting a statistic (sourced from Deloitte) stating that a 5% increase in customer retention can raise profits by up to 95%. We're inclined to agree with...
When it comes to marketing your business, understanding psychology - and how it influences customer purchasing habits, can be incredibly beneficial to your success. As a follow up to last week’s article, which you can read here, we’ll be covering another three key...
It’s that time of year again. Students of all ages are wrapping up another school year. And with another school year in the books, comes another summer break filled with family-togetherness. For restaurants, that means it’s time to start making a push to get those...
For new companies, digital marketing is one of the most sure-fire ways to get your brand out there. With CoGoBuzz, we'll take your business's digital marketing to the next level - and get your company the recognition it deserves. Our fully-featured service tracks...
For restaurants, climbing the social media ladder can be a pretty daunting task. Social media is such a critical part of modern marketing, but building and maintaining your various social media accounts takes time and effort. With CoGoBuzz you'll be one step closer to...
When it comes to marketing, every generation has their different tastes and quirks. Unfortunately, not every marketing method works on every customer. With CoGoBuzz, our state-of-the-art marketing service, developing tangible marketing connections across generations...
Marketing has always been about psychology. The entire point of marketing is to influence how a customer behaves. What better way to achieve your marketing goals than with a little understanding of psychology? For the purpose of today’s article, we’re going to cover...
“Free WiFi” isn’t just a popular marketing buzzword. It’s something that many customers have come to expect from restaurants, cafes, and franchises alike. In 2018, it’s not just a nice feature. It’s become a standard. So shouldn’t you be getting more out of your WiFi?...
Over the years, SMS has become so much more than just a way to communicate with your friends and family. In 2018, SMS Marketing allows businesses to both communicate with and market to customers - all with the power of a text message. At the link below, head over to...
In order to reach your business's target audience, you first need to understand that audience. That means understanding who they are, what they want, and how your business can better serve them as customers. To get started, head to the link below for five marketing...
In the restaurant industry, making the most of a small space can prove to be quite the challenge. However, plenty of restaurants are doing it these days - and many have been quite successful at it to say the least. At the link below, head over to Foodable and find out...
What do you do with customer data? It’s a question every business owner should consider, reconsider, and then reconsider again. The data that you collect from your customers - contact info, demographic data, preferences, etc. - have a multitude of uses that any...
Mother’s Day is still more than a month away, but that doesn’t mean it’s too early to start planning for the big day. In fact, according to research from the National Restaurant Association, Mother’s Day is the most popular day to dine out for the entire year. Sounds...
Running a small business is time-consuming stuff. As a result, marketing can sometimes seem like an afterthought in the grand scheme of running your collective business. It should be anything but. At the link below, head over to Entrepreneur to find out seven ways you...
Building customer loyalty involves more than just having the best deal. It's about making your customers feel good when they shop with you. At the link below, head over to HubSpot to find out what your business can learn from a lemonade stand, and how you can use that...