First impressions are everything. More often than not, the very first time a person interacts with a business, they do so on a mobile device. Whether they’re searching for a local bite to eat on Google, or they’re checking out their friend’s latest Facebook rant on...
Investing in the long-term health of your business is always a good idea. Your future self will thank you for it, I promise. Head over to RealCustomerExperience at the link below to read up on 4 strategies that'll help you build a better future for your business. 4...
We've all been guilty of being a little trigger happy when it comes to posting on social media. It happens. You come up with an amazing post, instantly put it out there, and everything is great... until it's not. Eventually, the negative reactions start to pour in....
Good news: Egg-Based restaurants are in right now. Eggs are popular, versatile, and affordable, so it's really no huge surprise people are finding success with them. But what if you're not running an egg-based restaurant? Well, turns out you don't have to be. Crack...
If you run a restaurant, I’d place a pretty decent bet that you see people taking pictures of their food all the time. We live in the age of Instagram, and foodies are all over the popular social media platform. And believe it or not, Instagram can actually have a...
Offering Free WiFi is fairly standard these days. Retail shops, restaurants, and businesses of all kinds are practically expected to have it as a convenience to their customers. It’s an expense that might seem unnecessary, but customers do take notice when it’s...
Designing your menu is a strategic game. All of the choices you'll make require a lot of thought and consideration. Imagery, placement, menu size, and more are just a handful of factors to think about. And it all has an effect on sales. The National Restaurant...
Chicken is one of the most versatile foods on the entire planet. Served in salads, soups, or boiled and broiled, you can find chicken in just about any entree. And then there's fried chicken, which is (arguably) the best preparation of the bunch. Hit the link below to...
Japanese cuisine is more popular than ever. And what's more picturesque than a beautiful sushi roll, perfectly prepared for Instagram? Hit the link below to find out how you can inject the flavors of Japan into your menu, courtesy of Foodable. How to Adopt the Flavors...
Marketing automation is a wonderful thing. I mean, you literally market… automatically! What’s better than that? But just because you’ve written your emails and setup your campaigns, doesn’t mean that your job is finished. The best marketing automators are flexible,...
Arby’s celebrated this year’s Game of Thrones season finale with a one-day “Smoked Turkey Leg” promotion - at only nine locations. And the results speak for themselves. Stories from USA TODAY, Time, and more popped up instantly. That much is expected. But what’s more,...
Marketing adds up. Budget expenses often max out before you even see it coming. These days, it's important to budget intelligently and efficiently. Check out the link below, courtesy of Forbes, to find out how you can market more effectively on a tight budget. 13 Ways...
If you own a restaurant, you've probably thought about it at least once. Expanding. Franchising. Multiple locations. It's a daunting task, and you might not know where to begin. Fortunately for us, Foodable has a great article detailing the steps you'll need to take....
Sometimes, you just need a list of ideas and tips to get you going. Head over to FitSmallBusiness.com for an incredibly thorough compilation of guides, resources, and more on restaurant marketing. 29 Restaurant Marketing Ideas, Resources, and Tips from the Pros Check...
A loyal, returning customer spends more than a new customer. In fact, according to our friends over at business.com, returning customers spend 67% more money on average than new customers… to be precise! That’s why we have loyalty programs. Now I’m sure everyone...
At last, summer is coming to an end, and fall is nearly upon us. Restaurants - take notice. The changing of the seasons is the opportune time to put on your marketing caps. Because as the temperatures cool down and the masses begin to crave the taste of pumpkin spice,...
You can never learn too much on marketing your restaurant. The digital landscape is ever-changing, and it's always good to be prepared. Spruce up on your restaurant marketing with these 20 tips from Business 2 Community. 20 Restaurant Marketing Tips Which of these 20...
Whether you think you're on top of the SEO-game, or you're just starting from the bottom, there's always something more you can do to stand out on Google. Hit the link below to read up on a list of 9 useful restaurant SEO tips from Search Engine Journal. 9 Quick...