by Admin | Jun 25, 2020 | Partner Info
Brands can be a challenge to manage. The modern brand is so much more than a logo and a set of colors. There’s a personality involved. When executed effectively, it’s reflected in every part of a business, internally and externally, offline and online. Branding can...
by Admin | Jun 25, 2020 | Restaurant/Cafe/Bar
The pandemic has been terrible. I don’t think anyone is going to argue that. As we’ve been discussing for months, and as you’re surely aware, it’s been particularly taxing on the restaurant industry. People have lost their jobs, restaurants have closed, and lives have...
by Admin | Jun 25, 2020 | Partner Info
People are on their phones a lot. Several hours a day according to most research on the subject. For brands looking to reach mobile-minded consumers, text marketing has emerged as an effective marketing method. If you’re interested in getting started with text...
by Admin | Jun 18, 2020 | Partner Info
There’s a lot happening with Generation Z. As a marketer, it’s your job to keep up with them. And in 2020, there’s a lot to know about the youngest generation. I remember writing my first article about Gen Z nearly three years ago. A lot has changed since then. Three...
by Admin | Jun 18, 2020 | Restaurant/Cafe/Bar
Restaurants were not designed to survive at a limited capacity. Sure, every restaurant has slower dayparts. That’s all part of the game. Some nights are busy and others are slow. There are ways to counteract that to an extent, but at least you’re not deliberately...