Long-term success goes hand-in-hand with innovation. But innovation isn't something that happens overnight. Fostering a culture that encourages the development of new ideas is one of the healthiest things a business can do. Courtesy of Entrepreneur, here's an article...
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marketing tips & moreFoodable: “There are 2 Ways to Compete in the Restaurant Industry”
Getting the edge on your competition is bigger than just doing your best to outdo your competitors. In order to truly succeed, you need to look inwards. Get a better understanding of how to compete in the restaurant industry with this informative write-up from...
3 Ways For Your Restaurant To Sell More Wine
The art of selling wine is one of the most effective ways to obtain a higher profit margin. Profit margins on alcohol are significantly higher than profit margins on food, especially if your restaurant uses high quality ingredients. According to Kevin Moll, CEO of the...
5 Quick Tips For Adding Humor To Your Brand’s Social Media
Many of the most successful brands in the world are using humor to build a more engaged social media audience. Why can't you? Being funny is hard enough, but creating a humorous brand on social media is a whole other level of challenge. Fortunately, there's a lot of...
Nightclub & Bar: “What’s Surging and What’s Sinking on Draft?”
What beer is in, and what beer is out can change pretty quickly. Thanks to our friends at Nightclub & Bar, along with a report from Beerboard, there's an informative article you can read on what drafts are currently surging (and sinking). Hit the link below for...
DMN: “5 Email Marketing Tips To Stand Out In The Inbox”
Standing out in a sea of emails is a tricky thing to do. Not only do you have to have a killer subject line, but the actual content of the email needs to execute as well. Head to DMN to check out 5 email marketing tips that will help your messages stand out from the...
QSR Magazine: “How to Cash in on the Gourmet Coffee Game”
Gourmet coffee is becoming quite the popular trend for quick service restaurants. If you've never served gourmet coffee in your restaurant, you may be wondering how to cash in on the craze. Get started with this detailed article from QSR Magazine, featuring Emily Wood...
How Smart Spending Culture Can Make Your Business More Money
“You saved $62.00!” There’s nothing more glorious than saving money. There’s a certain psychological pull associated with the feeling you get when you see how much money you saved. It’s like a victory and it’s simply beautiful. You beat the system. Didn’t you? Well,...
Super Bowl Marketing Tips For Restaurants
When it comes to Super Bowl Sunday, there’s no shortage of ways to make money for restaurants. Whether you’re airing the game in-restaurant, or making a big push for takeout and catering sales, you don’t want to miss out. And no, your restaurant doesn’t even have to...
Foodable: “5 Seafood Restaurant Trends To Look Out For This Year”
Whether your restaurant specializes in seafood, or you're looking to add a few fishy options to the menu, it's good to keep up with what's popular. Head to the link below for five seafood trends to watch out for this year, courtesy of Foodable. 5 Seafood Restaurant...
Fast Casual: “6 ways craft beer can pour profits into your bottom line”
Craft beer's popularity can't be understated. Getting in on the craft beer craze can prove extremely profitable for your restaurant or bar - but where do you start? Fortunately, Fast Casual has an excellent article detailing how you can find the right craft beers for...
HubSpot: “Here Are the Top Marketing Design Trends for 2018”
There's not always a sure-fire way to know whether or not your creative design work is going to be a hit or not. Different designs inspire people's emotions in drastically different ways. Thanks to Shutterstock and HubSpot, we've got a comprehensive list of the top...
How To Digitally Discover Your Ideal Customers
Who are your customers? It’s not as easy a question to answer as it appears. Your snap judgement might be to say “well, my customers are everyone that purchases goods/services from my business.” Of course, we all know it’s not that simple. Everyone that does bring you...
5 Valentine’s Day Marketing Tips For Restaurants
The entire concept of Valentine’s Day is practically built for restaurants. When February 14th rolls around, it’s all about romance. And what’s more romantic than going out to eat at a fabulous restaurant (specifically yours)? Indeed, according to a report from the...
Organic Authority: “The 9 Organic and Sustainable Food Trends Taking Over 2018”
Organic food is bigger than ever. Restaurant owners, take note. Here's the top organic and sustainable food trends that'll be taking over this year. The 9 Organic and Sustainable Food Trends Taking Over 2018 To recap, here's all 9 trends for 2018. Even More Organic...
Forbes: “The 10 Reasons Your Content Isn’t Getting Social Shares”
Not getting enough social shares on your latest Facebook campaign? Maybe there's an issue. Head over to Forbes to see if one of these 10 reasons is getting in the way of your success. The 10 Reasons Your Content Isn't Getting Social Shares To recap, here's all 10...
QSR Magazine: “Why Now is the Time for Restaurants to Court Gen Z”
Born starting in 1996, Gen Z is only getting older and more relevant. They're the generation after millennials, and it's time for those in the restaurant industry to start paying attention to them. Head over to QSR Magazine to learn why it's time for restaurant's to...
3 Ways Excellent Customer Service Creates Loyalty
For any business, there are two specific goals that are absolutely essential. The acquisition of new customers. Turning those new customers into repeat customers. Every time I talk about repeat customers, I always reiterate this one fact. Repeat customers spend more...